Why? Many members of the coalition originally fought for development of Kingsbridge Armory but will abandon support of the project if it doesn't come with a living wage. It's sad that a living wage in New York City is NOT market wage.
"...a pledge to pay more than the market rate would be a death sentence for the project," says a developers spokesman.
Those who play by market rules have obviously figured out how to build big box in New York City. The jobs are welcome at first; the amenities as well. City Planning approves it as a development opportunity, hoping to spur on local business. But then you find out the jobs don't pay a living wage. As the community lives with the unveiled development, it starts to feel the negative impacts of having the development in their neighborhoods: increased traffic, diminished pedestrian experience, a shriveled public life. We're only beginning to learn how to track the physical impacts of such incongruous buildings.
First Gateway Center in the South Bronx. Then East Harlem Plaza. I hope that the Bronx community sticks to its guns on the Kingsbridge project. After the greenlight from the City, the marketplace players can forget all the promises they've made.